We've freshened up for you.

At B&B HOTELS, we have always believed that you have to move with the times. And that's why we have reinterpreted our design without further ado.

But there's no need to worry: we're not changing everything. Our logo and colours will of course remain the same. What we are focussing on more strongly, however, is the heart of our hotels.

And that's why in future we will embed information, messages and news in ... a bed. That's right! All our communication as a cushioned feast for tired eyes and guests. A true land of sleep. Staying in our hotels means moving up in comfort. How good that this is now also directly reflected in the design.

Here you can already find a few first impressions and the corresponding brand film.