With the objective of generating a social impact, B&B Hotels Brasil developed a campaign together with the NGO Aldeias Infantis, with the objective of making a donation referring to the amount saved in the washing of the towels.
With your donation directly to the NGO, it will be possible to maintain projects that offer care alternatives, strengthen families and communities, and promote improvements in public policies so that children, adolescents and young people can develop autonomously in a protective environment.
Aldeias Infantis SOS is a non-profit, non-governmental and independent humanitarian organization that fights for the right of children, young people and adolescents to live as a family.
In 2020, the B&B Hotels Rio de Janeiro Copacabana Forte unit donated various materials (tables, towels, among others) to the NGO Fazer Arte, in Rio de Janeiro, which supports children and young people through art.
In campaigns such as Yellow September, Pink October and Blue November, the B&B Hotels chain shows its solidarity and shows its support, through thematic communications by the hotels, in addition to having a ribbon attached to their clothes, according to each month.